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G. B. Ginsberg, O.D.

Optometrist in River Falls, WI · enumerated 2007 · authorized official Gerald Ginsberg, Optometrist Owner.

Data current as of Jul 13, 2026 · sourced from CMS NPPES

National Provider Identifier

1770786196

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Registry record

Entity type Organization (Type 2)
Legal business name G. B. Ginsberg, O.D.
Practice address 117 S Main St, River Falls, WI, 54022
Phone (715) 425-7228
Fax (715) 425-7757
Enumeration date Jun 6, 2007
Last updated in NPPES Nov 2, 2015

Taxonomy & classification

152W00000X Optometrist Eye and Vision Services Providers · License 1469 (WI) Primary

Authorized official

Name Gerald Ginsberg
Title Optometrist Owner
Phone (715) 425-7228

What is an NPI number?

A National Provider Identifier (NPI) is a unique 10-digit number that CMS assigns to every U.S. healthcare provider and organization under HIPAA. Type 1 NPIs identify individual providers; Type 2 NPIs identify organizations. The NPI appears on insurance claims, prescriptions, and credentialing paperwork, and never changes, even if the provider moves or changes specialty.

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Frequently asked questions

What is a Type 2 NPI?
A Type 2 NPI identifies an organization (group practice, hospital, pharmacy, lab), while Type 1 NPIs identify individual providers. Organizations bill under their Type 2 NPI.
What type of organization is G. B. Ginsberg, O.D.?
G. B. Ginsberg, O.D. is registered in NPPES as a Optometrist (its primary provider taxonomy).

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Source: CMS NPPES (public data). Snapshot 2026-07-13. Provider record last updated 2015-11-02.