Type 2 · Organization ✓ Active NPI ✓ Valid NPI checksum

Paul R Gooch Od & Associates, PC

Optometrist in St George, UT · enumerated 2007 · authorized official Jenna Fox, Billing Manager.

Data current as of Jul 13, 2026 · sourced from CMS NPPES

National Provider Identifier

1730382433

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Registry record

Entity type Organization (Type 2)

Legal business name Paul R Gooch Od & Associates, PC

Other name <Unavail>

Practice address 965 East 700 South, Suite #100, St George, UT, 84790

Phone (435) 673-5577

Fax (435) 688-0381

Enumeration date Jun 8, 2007

Last updated in NPPES Jan 30, 2024

Taxonomy & classification

152W00000X Optometrist Eye and Vision Services Providers · License 3464559934 (UT) Primary

152W00000X Optometrist Eye and Vision Services Providers · License 56793429934 (UT) Secondary

152WC0802X Corneal and Contact Management Optometrist Eye and Vision Services Providers · License 3464559934 (UT) Secondary

152WC0802X Corneal and Contact Management Optometrist Eye and Vision Services Providers · License 56793429934 (UT) Secondary

152WP0200X Pediatric Optometrist Eye and Vision Services Providers · License 3464559934 (UT) Secondary

152WP0200X Pediatric Optometrist Eye and Vision Services Providers · License 56793429934 (UT) Secondary

152WS0006X Sports Vision Optometrist Eye and Vision Services Providers · License 3464559934 (UT) Secondary

152WS0006X Sports Vision Optometrist Eye and Vision Services Providers · License 56793429934 (UT) Secondary

152WX0102X Occupational Vision Optometrist Eye and Vision Services Providers · License 3464559934 (UT) Secondary

152WX0102X Occupational Vision Optometrist Eye and Vision Services Providers · License 56793429934 (UT) Secondary

Authorized official

Name Jenna Fox

Title Billing Manager

Phone (435) 673-5577

Other identifiers

Identifier	Type	State	Issuer
1457498305	Other	UT	NPI FOR DR GOOCH
1679686547	Other	UT	NPI FOR DR ROBISON

What is an NPI number?

A National Provider Identifier (NPI) is a unique 10-digit number that CMS assigns to every U.S. healthcare provider and organization under HIPAA. Type 1 NPIs identify individual providers; Type 2 NPIs identify organizations. The NPI appears on insurance claims, prescriptions, and credentialing paperwork, and never changes, even if the provider moves or changes specialty.

Read the full guide → Validate an NPI →

Frequently asked questions

What type of organization is Paul R Gooch Od & Associates, PC?

Paul R Gooch Od & Associates, PC is registered in NPPES as a Optometrist (its primary provider taxonomy).

What is a Type 2 NPI?

A Type 2 NPI identifies an organization (group practice, hospital, pharmacy, lab), while Type 1 NPIs identify individual providers. Organizations bill under their Type 2 NPI.

Providers at this address

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Paul Gooch Optometrist · St George, UT NPI 1457498305

Source: CMS NPPES (public data). Snapshot 2026-07-13. Provider record last updated 2024-01-30.