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Affinity Counseling Center

Affinity Counseling Center is a healthcare organization registered as Counselor in Midland, TX, holding Type 2 (organization) NPI 1720464381 since 2015. The authorized official on file is Cheryl Willoughby, Owner/Provider.

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NPI 1720464381
Entity type Organization (Type 2)
Legal business name Affinity Counseling Center
Practice address 1030 ANDREWS HWY, SUITE 108, Midland, TX, 79701
Phone 4325571775
Fax 4325571775
Enumeration date 2015-08-06
Last updated in NPPES 2015-08-06

Authorized official

Name Cheryl Willoughby
Title Owner/Provider
Phone 4325571775

Taxonomy & classification

Taxonomy code Specialty Primary License State
101Y00000X Counselor Primary 67676 TX
Copy-ready billing details
Provider: Affinity Counseling Center
NPI: 1720464381
Taxonomy: 101Y00000X (Counselor)
Address: 1030 ANDREWS HWY, SUITE 108, Midland, TX, 79701

Providers at this address

NPI Name Type Specialty Location
1568410256 S & R Home Health Inc Organization Home Health Agency Midland, TX
1902975766 Gwen Hutson Individual Professional Counselor Midland, TX
1144344052 Hands of Compassion Home Care, LLC Organization Home Health Agency Midland, TX
1962781682 Jeri Kounce, Lpc, LLC Organization Community/Behavioral Health Agency Midland, TX
1063835346 Shelley Nichols Individual Clinical Psychologist Midland, TX
1790172526 Bioenve, LLC Organization General Practice Physician Midland, TX

Verify this record

Cross-check NPI 1720464381 against the authoritative CMS record: view Affinity Counseling Center on the official NPPES registry .

What is an NPI number?

A National Provider Identifier (NPI) is a unique 10-digit number that CMS assigns to every U.S. healthcare provider and organization under HIPAA. Type 1 NPIs identify individual providers; Type 2 NPIs identify organizations. The NPI appears on insurance claims, prescriptions, and credentialing paperwork, and never changes — even if the provider moves or changes specialty. Read the full guide or validate an NPI number.

Frequently asked questions

Who is the authorized official for Affinity Counseling Center?
NPPES lists Cheryl Willoughby (Owner/Provider) as the authorized official for this organization.
What is the NPI number for Affinity Counseling Center?
The NPI for Affinity Counseling Center is 1720464381, a Type 2 (organization) record in the CMS NPPES registry.

Source: CMS NPPES (public data). Snapshot 2026-07-11. Provider record last updated 2015-08-06.