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Nichols Optical Inc

Q: What type of organization is Nichols Optical Inc?

Nichols Optical Inc is registered in NPPES as a Optometrist (its primary provider taxonomy).

Optometrist in Traverse City, MI · enumerated 2005 · authorized official Lori Wirth, General Manager.

Data current as of Jul 13, 2026 · sourced from CMS NPPES

National Provider Identifier

1679558712

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Registry record

Entity type Organization (Type 2)

Legal business name Nichols Optical Inc

Practice address 336 W Front St, Traverse City, MI, 49684

Phone (231) 941-7788

Fax (231) 941-0893

Enumeration date Dec 13, 2005

Last updated in NPPES May 10, 2012

Taxonomy & classification

152W00000X Optometrist Eye and Vision Services Providers Primary

332H00000X Eyewear Supplier Suppliers Secondary

Authorized official

Name Lori Wirth

Title General Manager

Phone (231) 941-7788

What is an NPI number?

A National Provider Identifier (NPI) is a unique 10-digit number that CMS assigns to every U.S. healthcare provider and organization under HIPAA. Type 1 NPIs identify individual providers; Type 2 NPIs identify organizations. The NPI appears on insurance claims, prescriptions, and credentialing paperwork, and never changes, even if the provider moves or changes specialty.

Read the full guide → Validate an NPI →

Frequently asked questions

What is a Type 2 NPI?

A Type 2 NPI identifies an organization (group practice, hospital, pharmacy, lab), while Type 1 NPIs identify individual providers. Organizations bill under their Type 2 NPI.

What type of organization is Nichols Optical Inc?

Nichols Optical Inc is registered in NPPES as a Optometrist (its primary provider taxonomy).

Providers at this address

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Nichols Optical Inc Eyewear Supplier · Traverse City, MI NPI 1992755482

Source: CMS NPPES (public data). Snapshot 2026-07-13. Provider record last updated 2012-05-10.